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Do you know how to conquer the market with your products? First comes a great idea for a product or service to be offered to customers. Then comes the investment for that idea to be executed. Once customers embrace your launch and purchase your service, you need to look for ways to keep them interested in the brand. But how to do this? The truth is that there are two situations in the market, either customers fall in love with the product/service you offer and become loyal to the brand, or they use it and no longer look for it because they do not feel completely satisfied.
Do you know what these two situations have in common? Both are not enough to guarantee your company’s permanence in the market. This is because in the first situation, for example, your customer may love your product, but if you don't offer whatsapp number list upgrades to their experience, a competitor will and you will soon lose your loyal consumer. In the second situation, since the consumer did not feel supported by the product/service, they will soon look for another company that better meets their needs and will forget that your product exists. In the worst case, he will even advertise your product poorly. But, calm down! For everything there is a solution.
And the perfect solution to keep your company firm in the market and make it grow is through innovation . You can be sure, if a company dominates the market it is because it dared to innovate. With that in mind, how about finding out what strategies the biggest companies in the world apply to keep innovating? Continue reading. 1. Encourage your employees to be themselves Phil Knight would say: “Don’t tell people how to do things, tell them what to do and let them surprise you with their results” Don't know who Phil Knight is and why you should listen to him? He is none other than the founder of Nike. Nike is a company that is always revolutionizing the market.
The author teaches in his autobiography “ The Mark of Victory ” that to promote innovation in the company it is important to hire eccentric and talented people to form a team that helps in decision making. Uncommon people work well together because they don't feel the need to fit into a mold, and once a task is delegated, these people are the first to find creative ways to do it and turn it into something bigger and better. In short, the secret to Nike's constant innovation is working with exceptional people without telling them how to do it, just what to do.
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发表于 2023-10-12 13:56:19