Improved customer experience

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In stock price without and with vat; the delivery characteristics weight of the package shipping method etc the platform that allows you to manage the data feed for synchronizing products on google shopping is the google merchant center . The merchant center is a feed management platform that allows you to run feed diagnostics fix any errors and monitor benchmark values . How google shopping works create an account on the merchant center to start using the merchant center you need to open and set up an account.

The registration procedure is very simple and intuitive and requires a series of information relating to the commercial activity company name logo vat number address product category and so on.. Once you have completed registration on Digital Marketing Service the platform you need to upload the product feed you created. From the dashboard you can access the "Products" section and immediately afterwards the "Feed" section. Here you can upload your .Csv file spreadsheet or directly via ftp stp file or manually. Google shopping how it works once the product feed has been uploaded it is a good idea to make sure that all the products are the ones you want and that the information is consistent with that shown on the e-commerce site.



The possibility of creating your campaign on google shopping will only be confirmed when all or almost all products are approved within the merchant center. In the event that some products are not approved the platform itself will report any problems related to the feed or account requesting a review. At this point to be able to view the products within google ads simply connect the two platforms. Simply go to the merchant center and click on "Tools" - "Linked accounts" and "Settings". Here select the "Google ads" item and tap on "Connect". How to create a campaign on google shopping at this point you can create your first campaign on google shopping.