Take Reelshort as an example.

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And the number of views and collections of an earlier pure love short drama The Double Life of My Billionaire Husband The Billionaire Husband is online, translated by Jingzhe Research Institute has also skyrocketed as the official increased its investment. There are more than million plays on YouTube alone, and the collection on the App is around million. Based on the current calculation of about US per episode, a TV series has about episodes. It usually requires a topup of US to watch a TV series. Assuming that the number of people watching the same series is million, the income from one TV series can be to  million.


The leading companies with content production capabilities, such as Youku, choose to distribute short dramas through YouTube, and the profit method is the traffic sharing of the platform. It has channels dedicated to short plays on the internat Rich People Phone Number List ional version of the app and their respective YouTube and TikTok accounts. According to the Ranking of Chinese NonGame Vendors' Overseas Revenue in July  released by data.ai, Youku's growth rate in the Southeast Asian market is as high as . From the cost side, another exciting point in overseas markets is that the purchase cost is relatively low.





As an earlier short drama product in the European and American markets, it entered the market early and the competition is relatively less fierce. Secondly, the content form of short dramas is also more suitable for the content habits of Tiktok and Ins Reel users. According to data from AppGrowing's overseas observation, Reelshort began to purchase largescale purchases in July, with the average daily doubleend placement volume basically exceeding groups. After November, the tide increased, and the singleday placement volume once exceeded , groups. Although it is difficult to estimate the delivery cost due to the different costs and settlement methods of each purchasing channel. However, some industry insiders said that most of Reelshort’s materials are placed under the Reading category, and some are classified as Other News  Entertainment, Audio  Video Players, etc.