Ready-to-wear: our examples of successful customer operations

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It's back to school! What better way to start on a positive note and motivate yourself than to find your favorite blog every week? Back to school means finding THE outfit (don't pretend that wasn't your main concern during your middle school/high school years). What better way to do this than to present our references in the ready-to-wear sector ! Whether it's to acquire new customers, enhance their brand image, develop their sales or boost their visibility, our customers are making full use of SPREAD mechanics. Discover the best examples and their key figures in these special ready-to-wear success stories!

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Acquire and know more

Selling your products is the basis when you are an e-retailer. But to make your visitors want to buy them, you have to know how to steer your boat finely. Discover the mechanics used by our customers in ready-to-wear, to conquer new profiles and shopify website design meet the real needs of their target.

A targeted competition for Faguo

The idea:

To boost its site and acquire data (or GDPR consents ), the Faguo brand has set up a “ competition ” operation with a very attractive prize: a weekend for two in Brittany.

What we loved:

Thanks to this lot and to vary its operation themes a little, the brand has oriented its game towards a “couples” target.

The killer stat:

The brand has reached 10,000 participants in just 5 days ! Impressive!

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ready to wear faguo

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Volcom Heading for Consent

The idea:

Through a newsletter subscription mechanism, Volcom has decided to update the GDPR consents of its embedded profiles.

What we loved:

To optimize its operation as much as possible, the brand has divided its consents into four different points . A very good idea to allow its customers to define their preferences very precisely… and thus adapt its communications subsequently with advanced segmentation .

The killer stat:

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Valcom ready-to-wear

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Data capture for Bonobo

The idea:

During the holiday season, Bonobo has set up an animated Advent calendar to offer numerous rewards to its visitors (gift cards, discount on the 2nd purchase, stay for 2 people, etc.)

What we loved:

What could be better than a common thread operation to collect data? Gender, birthday, telephone number, address… the ready-to-wear brand has managed to fully optimize its strategy.